Our Mission

2Serve Many Weights & Measures Group is dedicated to promoting fairness, accuracy, transparency, and confidence in the marketplace by helping businesses meet weights and measures requirements and empowering consumers to understand and protect their economic interests.

We provide professional education, technical guidance, research, and program development services involving weights and measures laws, regulations, procedures, standards, and best practices.

Our work helps businesses strengthen quality assurance, improve measurement and pricing practices, and promote accurate and fair transactions. At the same time, we educate consumers about how products and services are measured, weighed, priced, labeled, and sold, giving them the knowledge and tools needed to make informed economic decisions.

Our Purpose

At 2Serve Many, we believe accurate measurement is the foundation of fair commerce.

Businesses should have access to clear, practical guidance that helps them comply with applicable requirements and conduct accurate transactions. Consumers should have confidence that the quantity, measurement, price, and information represented at the point of sale are accurate.

Our goal is to help build a marketplace where:

Businesses know what is expected.
Consumers know what they are paying for.
Measurements are accurate.
Transactions are fair.

Our Areas of Focus

2Serve Many provides education, technical expertise, and program development in key areas of weights and measures, including:

• Fuel Dispensers — Accuracy, transparency, safety, and proper operation of fuel dispensing systems.

• Commercial Scales — Accuracy, suitability, installation, operation, and transaction integrity of commercial weighing devices.

• Packaged Goods — Net quantity, quantity declarations, package contents, and compliance practices.

• Price Verification — Helping identify and address differences between advertised, displayed, shelf, and checkout prices.

• Package Labeling — Accurate and appropriate quantity declarations and required product information.

• Method of Sale — Promoting the proper units and methods by which products are sold.

• Business Practices & Procedures — Reviewing practices that can affect measurement accuracy, pricing, and fair transactions.

• Vehicles for Hire — Education and evaluation of practices affecting consumers using regulated transportation services.

• Consumer Education — Helping consumers understand weights and measures, recognize potential marketplace problems, document concerns, and understand available complaint and resolution processes.

• Program Development & Management — Providing professional expertise in the development, implementation, evaluation, administration, and management of weights and measures programs.

Experience You Can Trust

2Serve Many Weights & Measures Group brings decades of professional experience in weights and measures, including the development, implementation, administration, and management of local weights and measures programs.

Our leadership has worked with regulators, businesses, consumers, industry representatives, and government officials to promote accurate measurement, regulatory compliance, professional development, and marketplace confidence.

Our CEO is a retired weights and measures professional with more than 35 years of experience and has served in significant national and regional weights and measures leadership roles.

His national service includes the National Conference on Weights and Measures (NCWM) Board of Directors, as well as the NCWM Laws and Regulations Committee and Professional Development Committee. He has also participated in regional weights and measures activities and contributed to regulatory, professional development, and educational initiatives.

This experience provides 2Serve Many with a practical understanding of the challenges faced by businesses, consumers, regulators, and government agencies in maintaining an accurate and equitable marketplace.

Our Technical Foundation

Our educational and professional work is grounded in recognized weights and measures standards, technical requirements, and regulatory guidance, including publications developed by the National Institute of Standards and Technology (NIST) and the National Conference on Weights and Measures (NCWM).

Key references include:

• NIST Handbook 44 — Specifications, Tolerances, and Other Technical Requirements for Weighing and Measuring Devices

• NIST Handbook 130 — Uniform Laws and Regulations in the Areas of Legal Metrology and Engine Fuel Quality

• NIST Handbook 133 — Checking the Net Contents of Packaged Goods

These resources provide an important technical foundation for understanding device accuracy, legal metrology, package quantity, labeling, methods of sale, and marketplace transactions.

Serving Businesses. Educating Consumers. Strengthening the Marketplace.

At 2Serve Many, we believe weights and measures is about more than scales, fuel pumps, packages, labels, and prices.

It is about fairness.

Accurate measurement protects consumers from paying for something they did not receive. It also protects businesses from inaccurate transactions, unfair competition, and practices that can undermine confidence in the marketplace.

Through education, professional guidance, research, technical expertise, and program development, 2Serve Many works to strengthen marketplace integrity and promote greater economic fairness in commerce and trade.

Our Mission Is Simple

Help Businesses Do It Right.

Educate Consumers to Know Their Rights.

Promote Accurate Measurement and Fair Transactions.

Strengthen Confidence in the Marketplace.

2Serve Many Weights & Measures Group — Serving Businesses. Educating Consumers. Strengthening the Marketplace.